Louis’ Citizen of the Year in 2011, Farr is a giving guy. Plus, he’s heading up this year’s fundraising campaign for the United Way, which has to soften that globe-wrecker image a bit. Since Boyce took over in 2003, Peabody’s revenues have nearly tripled. In fact, Rolling Stone wrote last year, “There’s no better example of how capitalism profits from overheating the planet than Boyce.” But you can’t question his business acumen. No, running the world’s largest publicly held coal company won’t make you popular with environmentalists. Her rise from management trainee to president of the world’s largest car-rental company should serve as inspiration for aspiring executives, regardless of gender. Nicholson is credited with key acquisitions, including a rental company in Paris and a car-sharing service in New York. Consistently ranked among the most powerful women in American business by Fortune and Forbes, she is one of only two women (along with Diane Sullivan) leading multibillion-dollar companies in St. But it would be unwise to overlook Nicholson. When people think of Enterprise, they rightfully think of the Taylors (see Power Families). Rather, it flows from how they use it-and the myriad ways might surprise you. These St. Louisans’ power isn’t born solely of wealth, nor does it flow from a particular position. With this in mind, SLM set out to find 100 people who are shaping the region. In some ways, an artistic director or publicist is able to touch as many lives as a CEO or mayor. It can be wielded in a multitude of ways: to influence, connect, create, exemplify. It doesn’t always win personality contests, and it’s not necessarily synonymous with money-though a sizable bank account never hurts.
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